That's how our mental machinery works. Once an idea packet has wiggled its way past our belief/bullshit sensors and become part of our newly evolved worldview we see it as obvious. That's true too for another huge part of day to day economics in our consumer driven culture. All economic activity, all markets are demand side driven. Every exchange of goods or money can be reduced to supply and demand. There is no market without demand, supply simply grows and slows to meet it.
As economist Erik Lindberg says, "All economists know, a decline in consumer spending, confidence, and optimism, can plunge an economy into recession. This entirely uncontroversial view is one step away from its categorical version which turns out to be the foundation of liberal economics: that not only can a lack of demand cause a recession, the lack of demand—when considered in its broadest sense--is really the ONLY thing that could cause an economic recession or slow down."
It seems obvious then that though the 1% unfairly benefit from our culture's unequal resource distribution we the 99% only have ourselves to blame. Of course, there are manipulative advertising gimmicks that can marginally increase demand for one brand of plastic bullshit over another but if there is no underlying demand for the commodity or service the supply lines dwindle to zero. So if we didn't already believe in the free lunch delusion we'd never be taken in by the consumer therapy flim flam. As Pogo famously said, "i've seen the enemy and he is us."
